Balance Your Job Search

Posted March 28, 2011
By Clay Cerny

In its Sunday edition, the Chicago Sun-Times published an interesting article about the importance of networking for new college grads (I can’t find a link in the digital edition).  Experts cited make a very good point about young job seekers focusing too much on the internet and online job submissions.  They emphasize the importance of face to face contract and building a network of professional connections.

I agree with all of this.  My only worry is that some readers will read articles like this and stop using online tools.  Several clients have told me that “nobody” find work by using job boards like CareerBuilder or Monster.  If that were true, why do employers continue to post jobs on those sites?  People also find jobs by identifying and going to the website of companies they want to work for.  LinkedIn is another great tool to use as part of a good, balanced job search.

Never use just one method of looking for work.  When one approach isn’t working, be ready to try something else.  Good sales people find new and different ways to discover new customers.  We have to do the same thing when looking for work. Don’t get stuck in a rut – try something new.