A client called me recently because she was having problems with her job search. I asked her what she was doing. She targeted four ideal employers and kept applying for jobs with those companies. The problem with this approach is that it is too limited. My simple advice for those who are stuck in their job search is this: Mix it up.
A good job search should touch several points. Almost every job seeker should network, target specific company, and apply to positions on job boards. Some job seekers can add temporary and staffing agencies to this list. Other (higher level professionals) should contact recruiters. Students and career changers are often using internships as a way to gain hands-on experience to put on a resume. The key is to do more than one thing. It’s also good to use different online tools. For example, someone who only looks for jobs on Monster should try CareerBuilder or another job board. I strongly recommend that all professional build a profile on LinkedIn and learn how to use this remarkable tool.
Bottom line: Don’t get stuck doing one thing. Try something new. No two job searches are the same. What worked in the past probably won’t work this time. Stay light on your feet and keep looking for new ways to find your next job.